Digital Assembly Releases Adroit Photo Recovery

The most advanced photo-recovery software on the market.

Brooklyn, New York-- February 16, 2009 -- Digital Assembly announced today the public availability of the most advanced photo-recovery software on the market, Adroit Photo Recovery. Adroit Photo Recovery uses a sophisticated data-recovery technology called SmartCarving, developed over years of research at Digital Assembly.

Storage is cheap and plentiful. Thanks to advances in digital camera technology and unending consumer appetite for digital content, there has been a phenomenal increase in digital photography. Billions of photos are stored on a variety of digital media. Every month, over five million people search the web looking for ways to recover their lost photos, spreadsheets, and other important files. Adroit Photo Recovery uses SmartCarving technology to consistently recover more photos than any other photo recovery product.

"SmartCarving is a whole new way of thinking about data recovery," says Dr. Nasir Memon, CEO of Digital Assembly. SmartCarving treats deleted photos as gigantic jigsaw puzzles. In order to recover deleted photos, SmartCarving uses sophisticated mathematical models and computer algorithms to simultaneously solve these gigantic puzzles, each of which consists of hundreds of thousands of pieces.

Adroit Photo Recovery wraps all these sophisticated techniques in an elegant, easy-to-use user interface to make photo recovery painless. "We didn't just think about the technology, but also our users. We literally made recovering photos as easy as one-two-three," says Dr. Memon of Adroit's simple three-step wizard, which guides users through the recovery process. Adroit Photo Recovery is available as a free download from Digital Assembly’s website and users don’t have to pay until they know they can recover what they need. Adroit costs $79.99 but Digital Assembly is currently running an introductory promotion for $39.99.

About Digital Assembly:

Digital Assembly is a Brooklyn, New York-based startup developing innovative data-recovery products. Digital Assembly’s mission is to develop products and technology that can help customers “recover more with less effort.” The company is currently hosted in Brooklyn Enterprise on Science and Technology (B.E.S.T) at the Polytechnic Institute of NYU.